Toyota has announced pricing for the 2026 RAV4 and surprisingly, it’s lower than expected. Although it’s not undercutting the previous generation’s gas-only models, the latest generation RAV4 manages to keep things in check. On sale this winter, the new front-drive model starts at $33,350 for the base LE trim. That gets you niceties like a 10.5-inch touchscreen, wireless Apple CarPlay and Android Auto, and a 12.3-inch digital gauge cluster. All 2026 RAV4 trims also include the Toyota Safety Sense 4.0 driver assistance suite as standard equipment. AWD adds $2,600 to the sticker price on the LE, SE, and XLE Premium trims. On the other hand, Woodland, XSE, and Limited include it as standard.
The 2026 Toyota RAV4 has something for everyone thanks to its three themes. Core models consist of the LE, XLE Premium, and Limited trims, which have a more refined look featuring details like a body-colored grille. Meanwhile, the RAV4 Woodland represents the rugged theme. This variant adds a split grille, raised roof rails, a tow hitch, and all-weather floor mats. It also includes 18-inch alloy wheel wrapped in all-terrain tires, a lifted suspension, and 8.5 inches of ground clearance, the most in the lineup. On the other end of the spectrum, we have the Sport models consisting of the SE, XSE, and the new GR Sport. That third model includes a lowered suspension, summer tires, a roof spoiler, and a grille with functional air cooling ducts.
At the top end, the 2026 RAV4 costs $42,450 for the XSE and $44,450 for the Limited trim. Plug-in Hybrid models start at $46,265 for the SE trim and $50,135 for the XSE. Expect the plug-in hybrid Woodland and GR Sport to cost around that ballpark before any optional extras.
2026 Toyota RAV4: Electrified Power, Standard
Every 2026 RAV4 comes standard with the fifth-generation Toyota Hybrid System coupled to a 2.5-liter four-cylinder engine. In front-drive models, the setup makes 226 hp, while AWD variants go up to 236 hp. The latter models feature a third electric motor mounted on the rear axle for additional traction.
In terms of efficiency, the FWD models have an EPA-estimated rating of 48/42/44 mpg city/highway/combined. Adding AWD drops those nnumbers to 46/40/44 mpg on the LE trim, 45/39/42 mpg on the XLE Premium, and 44/39/42 mpg on the SE, XSE, and Limited. The Woodland has the lowest EPA rating at 41/36/39 mpg.
The sixth-generation plug-in hybrid also debuts on the 2026 RAV4. It’s available on the SE, XSE, and Woodland, and standard on the GR Sport. It features the same setup as the typical Toyota Hybrid System. That means a 2.5-liter four-cylinder, three electric motors, since all plug-in hybrids come standard with AWD, a planetary gear set, and a high-capacity traction battery. The result? An impressive 324 horsepower.
Moreover, in all-electric mode, the RAV4 Plug-in Hybrid can go 52 miles per charge on the SE and XSE trims. Woodland and GR Sport models are rated lower at 49 and 48 miles respectively. When operating as a traditional hybrid, the RAV4 Plug-in Hybrid has an EPA rating of 44/38/41 mpg for the SE and XSE trims, 42/35/38 mpg for the Woodland, and 41/34/37 mpg on the GR Sport. The XSE and Woodland plug-in hybrids can also DC charge from 10 to 80% in around 30 minutes under ideal conditions. Additionally both include more powerful 11-kW onboard chargers, while the SE and GR Sport only have a 7 kW unit and no DC charging capability.
Source: Toyota
